Poster campaign extended

Marigold Industrial has extended its hand protection poster campaign following the overwhelming success of the original launch.

The original poster campaign - which highlighted how not wearing the right gloves at work could impact on someone's social and family life, encouraging glove wearing - was initially devised for the construction industry, stemming from a project the company undertook with Kier Construction.

Such was the success of the poster campaign however - with over 100 construction companies requesting the posters within a week of the launch - that Marigold Industrial has now produced three new generic hand protection posters.

"The approach of using typical home and social life situations that everyone can relate to, highlighting the impact that a serious hand injury can have on someone outside their work, really struck a chord with companies and employees alike, and is a theme that has been continued with the new posters.

"And whilst the original poster campaign was aimed at the construction industry, we have designed these new posters so that they really can be used within any type of business," said Marigold Industrial's international marketing manager, Donald Gillespie.